{"id":161934,"date":"2015-02-05T14:33:36","date_gmt":"2015-02-05T13:33:36","guid":{"rendered":"https:\/\/mini-bob.com\/zasady-ochrany-osobnich-udaju\/"},"modified":"2015-02-05T14:33:36","modified_gmt":"2015-02-05T13:33:36","slug":"zasady-ochrany-osobnich-udaju","status":"publish","type":"page","link":"https:\/\/mini-bob.com\/cs\/zasady-ochrany-osobnich-udaju\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj?"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>D?kujeme v\u00e1m za n\u00e1v\u0161t?vu na\u0161ich webov\u00fdch str\u00e1nek a internetov\u00fdch obchod?. Ochrana va\u0161eho soukrom\u00ed je pro n\u00e1s velmi d?le\u017eit\u00e1. N\u00ed\u017ee v\u00e1s podrobn? informujeme o nakl\u00e1d\u00e1n\u00ed s va\u0161imi \u00fadaji v souladu s GDPR.   <\/p>\n<h3>1. p?ehled ochrany \u00fadaj?<\/h3>\n<h3>Obecn\u00e9 informace<\/h3>\n<p>N\u00e1sleduj\u00edc\u00ed informace poskytuj\u00ed jednoduch\u00fd p?ehled o tom, co se d?je s va\u0161imi osobn\u00edmi \u00fadaji, kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e webov\u00e9 str\u00e1nky. Osobn\u00ed \u00fadaje jsou ve\u0161ker\u00e9 \u00fadaje, kter\u00e9 lze pou\u017e\u00edt k va\u0161\u00ed osobn\u00ed identifikaci. Podrobn\u00e9 informace o p?edm?tu ochrany osobn\u00edch \u00fadaj? naleznete v na\u0161em prohl\u00e1\u0161en\u00ed o ochran? osobn\u00edch \u00fadaj? uveden\u00e9m pod t\u00edmto textem.  <\/p>\n<h3>Shroma\u017e?ov\u00e1n\u00ed \u00fadaj? na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<p><strong>Kdo je zodpov?dn\u00fd za shroma\u017e?ov\u00e1n\u00ed \u00fadaj? na t?chto webov\u00fdch str\u00e1nk\u00e1ch?<\/strong><\/p>\n<p>Zpracov\u00e1n\u00ed \u00fadaj? na t?chto webov\u00fdch str\u00e1nk\u00e1ch prov\u00e1d\u00ed provozovatel webov\u00fdch str\u00e1nek. Kontaktn\u00ed \u00fadaje provozovatele naleznete v pr\u00e1vn\u00edm upozorn?n\u00ed t?chto webov\u00fdch str\u00e1nek. <\/p>\n<p><strong>Jak shroma\u017e?ujeme va\u0161e \u00fadaje?<\/strong><\/p>\n<p>Na jedn\u00e9 stran? jsou va\u0161e \u00fadaje shroma\u017e?ov\u00e1ny, kdy\u017e n\u00e1m je poskytnete. Mohou to b\u00fdt nap?\u00edklad \u00fadaje, kter\u00e9 zad\u00e1te do kontaktn\u00edho formul\u00e1?e. <\/p>\n<p>Dal\u0161\u00ed \u00fadaje jsou automaticky shroma\u017e?ov\u00e1ny na\u0161imi IT syst\u00e9my p?i n\u00e1v\u0161t?v? webov\u00fdch str\u00e1nek. Jedn\u00e1 se p?edev\u0161\u00edm o technick\u00e9 \u00fadaje (nap?. internetov\u00fd prohl\u00ed\u017ee?, opera?n\u00ed syst\u00e9m nebo ?as zobrazen\u00ed str\u00e1nky). Tyto \u00fadaje jsou shroma\u017e?ov\u00e1ny automaticky, jakmile vstoup\u00edte na na\u0161e webov\u00e9 str\u00e1nky.  <\/p>\n<p><strong>K ?emu va\u0161e \u00fadaje pou\u017e\u00edv\u00e1me?<\/strong><\/p>\n<p>N?kter\u00e9 \u00fadaje jsou shroma\u017e?ov\u00e1ny za \u00fa?elem zaji\u0161t?n\u00ed bezchybn\u00e9ho poskytov\u00e1n\u00ed webov\u00fdch str\u00e1nek. Dal\u0161\u00ed \u00fadaje mohou b\u00fdt pou\u017eity k anal\u00fdze u\u017eivatelsk\u00e9ho chov\u00e1n\u00ed. <\/p>\n<p><strong>Jak\u00e1 m\u00e1te pr\u00e1va t\u00fdkaj\u00edc\u00ed se va\u0161ich \u00fadaj??<\/strong><\/p>\n<p>M\u00e1te pr\u00e1vo kdykoli bezplatn? z\u00edskat informace o p?vodu, p?\u00edjemci a \u00fa?elu ulo\u017een\u00fdch osobn\u00edch \u00fadaj?. M\u00e1te tak\u00e9 pr\u00e1vo po\u017e\u00e1dat o opravu, zablokov\u00e1n\u00ed nebo vymaz\u00e1n\u00ed t?chto \u00fadaj?. V p?\u00edpad? dal\u0161\u00edch dotaz? t\u00fdkaj\u00edc\u00edch se ochrany osobn\u00edch \u00fadaj? n\u00e1s m?\u017eete kdykoli kontaktovat na adrese uveden\u00e9 v pr\u00e1vn\u00edm upozorn?n\u00ed. M\u00e1te tak\u00e9 pr\u00e1vo podat st\u00ed\u017enost u p?\u00edslu\u0161n\u00e9ho dozorov\u00e9ho \u00fa?adu.   <\/p>\n<p>Za ur?it\u00fdch okolnost\u00ed m\u00e1te tak\u00e9 pr\u00e1vo po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj?. Podrobnosti naleznete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? v ?\u00e1sti &#8222;Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed&#8220;. <\/p>\n<h3>Analytick\u00e9 n\u00e1stroje a n\u00e1stroje od poskytovatel? t?et\u00edch stran<\/h3>\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e webov\u00e9 str\u00e1nky, va\u0161e chov\u00e1n\u00ed p?i surfov\u00e1n\u00ed m?\u017ee b\u00fdt statisticky vyhodnoceno. K tomu se pou\u017e\u00edvaj\u00ed p?edev\u0161\u00edm soubory cookie a takzvan\u00e9 analytick\u00e9 programy. Anal\u00fdza va\u0161eho chov\u00e1n\u00ed p?i surfov\u00e1n\u00ed je obvykle anonymn\u00ed; chov\u00e1n\u00ed p?i surfov\u00e1n\u00ed nelze zp?tn? vysledovat. Proti t\u00e9to anal\u00fdze m?\u017eete vzn\u00e9st n\u00e1mitku nebo j\u00ed zabr\u00e1nit t\u00edm, \u017ee nebudete pou\u017e\u00edvat ur?it\u00e9 n\u00e1stroje. Podrobn\u00e9 informace o tom naleznete v n\u00e1sleduj\u00edc\u00edch z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj?.    <\/p>\n<p>Proti t\u00e9to anal\u00fdze m?\u017eete vzn\u00e9st n\u00e1mitku. O mo\u017enostech vznesen\u00ed n\u00e1mitky v\u00e1s budeme informovat v t?chto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj?. <\/p>\n<h3>2 Obecn\u00e9 pozn\u00e1mky a povinn\u00e9 informace<\/h3>\n<h3>Ochrana \u00fadaj?<\/h3>\n<p>Provozovatel\u00e9 t?chto str\u00e1nek berou ochranu va\u0161ich osobn\u00edch \u00fadaj? velmi v\u00e1\u017en?. S va\u0161imi osobn\u00edmi \u00fadaji zach\u00e1z\u00edme d?v?rn? a v souladu se z\u00e1konn\u00fdmi p?edpisy o ochran? osobn\u00edch \u00fadaj? a t?mito z\u00e1sadami ochrany osobn\u00edch \u00fadaj?. <\/p>\n<p>P?i pou\u017e\u00edv\u00e1n\u00ed t?chto webov\u00fdch str\u00e1nek jsou shroma\u017e?ov\u00e1ny r?zn\u00e9 osobn\u00ed \u00fadaje. Osobn\u00ed \u00fadaje jsou \u00fadaje, kter\u00e9 lze pou\u017e\u00edt k va\u0161\u00ed osobn\u00ed identifikaci. Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj? vysv?tluj\u00ed, jak\u00e9 \u00fadaje shroma\u017e?ujeme a k ?emu je pou\u017e\u00edv\u00e1me. Vysv?tluje tak\u00e9, jak a za jak\u00fdm \u00fa?elem se tak d?je.   <\/p>\n<p>R\u00e1di bychom upozornili, \u017ee p?enos dat p?es internet (nap?. p?i komunikaci e-mailem) m?\u017ee m\u00edt bezpe?nostn\u00ed mezery. \u00dapln\u00e1 ochrana \u00fadaj? p?ed p?\u00edstupem t?et\u00edch stran nen\u00ed mo\u017en\u00e1. <\/p>\n<h3>Pozn\u00e1mka k odpov?dn\u00e9mu subjektu<\/h3>\n<p>Spr\u00e1vcem odpov?dn\u00fdm za zpracov\u00e1n\u00ed \u00fadaj? na t?chto webov\u00fdch str\u00e1nk\u00e1ch je<\/p>\n<p>Siegmund L\u00f6ger<br \/>\nLoeger GmbH<br \/>\nHauptstr. 57<br \/>\n82327 Tutzing <\/p>\n<p>Telefon: +49 (0)8158 92101<br \/>\nE-mail: info@mini-bob.com<\/p>\n<p>Spr\u00e1vce je fyzick\u00e1 nebo pr\u00e1vnick\u00e1 osoba, kter\u00e1 sama nebo spole?n? s jin\u00fdmi ur?uje \u00fa?ely a prost?edky zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj? (nap?. jm\u00e9na, e-mailov\u00e9 adresy atd.).<\/p>\n<h3>Odvol\u00e1n\u00ed souhlasu se zpracov\u00e1n\u00edm \u00fadaj?<\/h3>\n<p>?ada operac\u00ed zpracov\u00e1n\u00ed \u00fadaj? je mo\u017en\u00e1 pouze s va\u0161\u00edm v\u00fdslovn\u00fdm souhlasem. Souhlas, kter\u00fd jste ji\u017e ud?lili, m?\u017eete kdykoli odvolat. Sta?\u00ed, kdy\u017e n\u00e1m za\u0161lete neform\u00e1ln\u00ed e-mail. Z\u00e1konnost zpracov\u00e1n\u00ed \u00fadaj? proveden\u00e9ho do odvol\u00e1n\u00ed z?st\u00e1v\u00e1 odvol\u00e1n\u00edm nedot?ena.   <\/p>\n<h3>Pr\u00e1vo vzn\u00e9st n\u00e1mitku proti shroma\u017e?ov\u00e1n\u00ed \u00fadaj? ve zvl\u00e1\u0161tn\u00edch p?\u00edpadech a proti p?\u00edm\u00e9mu marketingu (?l. 21 GDPR)<\/h3>\n<p>Pokud je zpracov\u00e1n\u00ed \u00fadaj? prov\u00e1d?no na z\u00e1klad? ?l. 6 odst. 1 p\u00edsm. e) nebo f) GDPR, m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj? z d?vod? vypl\u00fdvaj\u00edc\u00edch z va\u0161\u00ed konkr\u00e9tn\u00ed situace; to plat\u00ed i pro profilov\u00e1n\u00ed zalo\u017een\u00e9 na t?chto ustanoven\u00edch. P?\u00edslu\u0161n\u00fd pr\u00e1vn\u00ed z\u00e1klad, na kter\u00e9m je zpracov\u00e1n\u00ed zalo\u017eeno, naleznete v t?chto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj?. Pokud vznesete n\u00e1mitku, nebudeme ji\u017e va\u0161e dot?en\u00e9 osobn\u00ed \u00fadaje zpracov\u00e1vat, pokud neprok\u00e1\u017eeme z\u00e1va\u017en\u00e9 opr\u00e1vn?n\u00e9 d?vody pro zpracov\u00e1n\u00ed, kter\u00e9 p?eva\u017euj\u00ed nad va\u0161imi z\u00e1jmy, pr\u00e1vy a svobodami, nebo pokud zpracov\u00e1n\u00ed neslou\u017e\u00ed k ur?en\u00ed, v\u00fdkonu nebo obhajob? pr\u00e1vn\u00edch n\u00e1rok? (n\u00e1mitka podle ?l. 21 odst. 1 GDPR).    <\/p>\n<p>Pokud jsou va\u0161e osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny za \u00fa?elem p?\u00edm\u00e9ho marketingu, m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj?, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed, za \u00fa?elem takov\u00e9ho marketingu; to plat\u00ed i pro profilov\u00e1n\u00ed, pokud je s takov\u00fdm p?\u00edm\u00fdm marketingem spojeno. Pokud vznesete n\u00e1mitku, nebudou va\u0161e osobn\u00ed \u00fadaje n\u00e1sledn? pro \u00fa?ely p?\u00edm\u00e9ho marketingu d\u00e1le pou\u017e\u00edv\u00e1ny (n\u00e1mitka podle ?l. 21 odst. 2 GDPR). <\/p>\n<h3>Pr\u00e1vo podat st\u00ed\u017enost u p?\u00edslu\u0161n\u00e9ho dozorov\u00e9ho \u00fa?adu<\/h3>\n<p>V p?\u00edpad? poru\u0161en\u00ed GDPR maj\u00ed subjekty \u00fadaj? pr\u00e1vo podat st\u00ed\u017enost u dozorov\u00e9ho \u00fa?adu, zejm\u00e9na v ?lensk\u00e9m st\u00e1t? sv\u00e9ho obvykl\u00e9ho bydli\u0161t?, pracovi\u0161t? nebo m\u00edsta \u00fadajn\u00e9ho poru\u0161en\u00ed. Pr\u00e1vem podat st\u00ed\u017enost nejsou dot?eny \u017e\u00e1dn\u00e9 jin\u00e9 spr\u00e1vn\u00ed ani soudn\u00ed opravn\u00e9 prost?edky. <\/p>\n<h3>Pr\u00e1vo na p?enositelnost \u00fadaj?<\/h3>\n<p>M\u00e1te pr\u00e1vo na to, abychom v\u00e1m nebo t?et\u00ed stran? p?edali \u00fadaje, kter\u00e9 zpracov\u00e1v\u00e1me automaticky na z\u00e1klad? va\u0161eho souhlasu nebo v r\u00e1mci pln?n\u00ed smlouvy, v b?\u017en? pou\u017e\u00edvan\u00e9m, strojov? ?iteln\u00e9m form\u00e1tu. Pokud po\u017e\u00e1d\u00e1te o p?\u00edm\u00e9 p?ed\u00e1n\u00ed \u00fadaj? jin\u00e9mu spr\u00e1vci, uskute?n\u00ed se pouze v p?\u00edpad?, \u017ee je to technicky provediteln\u00e9. <\/p>\n<h3>\u0160ifrov\u00e1n\u00ed SSL nebo TLS<\/h3>\n<p>Tyto str\u00e1nky pou\u017e\u00edvaj\u00ed \u0161ifrov\u00e1n\u00ed SSL nebo TLS z bezpe?nostn\u00edch d?vod? a k ochran? p?enosu d?v?rn\u00e9ho obsahu, jako jsou objedn\u00e1vky nebo dotazy, kter\u00e9 n\u00e1m jako provozovateli str\u00e1nek zas\u00edl\u00e1te. \u0160ifrovan\u00e9 spojen\u00ed pozn\u00e1te podle toho, \u017ee se adresn\u00ed ?\u00e1dek prohl\u00ed\u017ee?e zm?n\u00ed z &#8222;https:\/\/&#8220; na &#8222;https:\/\/&#8220; a podle symbolu z\u00e1mku v ?\u00e1dku prohl\u00ed\u017ee?e.  <\/p>\n<p>Pokud je aktivov\u00e1no \u0161ifrov\u00e1n\u00ed SSL nebo TLS, nemohou \u00fadaje, kter\u00e9 n\u00e1m p?ed\u00e1v\u00e1te, ?\u00edst t?et\u00ed strany.<\/p>\n<h3>\u0160ifrovan\u00e9 platebn\u00ed transakce na t?chto webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<p>Pokud existuje povinnost poskytnout n\u00e1m va\u0161e platebn\u00ed \u00fadaje (nap?. ?\u00edslo \u00fa?tu pro povolen\u00ed inkasa) po uzav?en\u00ed smlouvy s n\u00e1klady, jsou tyto \u00fadaje nutn\u00e9 pro zpracov\u00e1n\u00ed plateb.<\/p>\n<p>Platebn\u00ed transakce prost?ednictv\u00edm obvykl\u00fdch platebn\u00edch prost?edk? (Visa\/MasterCard, inkaso) prob\u00edhaj\u00ed v\u00fdhradn? prost?ednictv\u00edm \u0161ifrovan\u00e9ho spojen\u00ed SSL nebo TLS. \u0160ifrovan\u00e9 spojen\u00ed pozn\u00e1te podle toho, \u017ee se adresn\u00ed ?\u00e1dek prohl\u00ed\u017ee?e zm?n\u00ed z &#8222;https:\/\/&#8220; na &#8222;https:\/\/&#8220; a podle symbolu z\u00e1mku v ?\u00e1dku prohl\u00ed\u017ee?e. <\/p>\n<p>D\u00edky \u0161ifrovan\u00e9 komunikaci nemohou platebn\u00ed \u00fadaje, kter\u00e9 n\u00e1m p?ed\u00e1v\u00e1te, ?\u00edst t?et\u00ed strany.<\/p>\n<h3>Informace, blokov\u00e1n\u00ed, v\u00fdmaz a oprava<\/h3>\n<p>V r\u00e1mci platn\u00fdch pr\u00e1vn\u00edch p?edpis? m\u00e1te pr\u00e1vo kdykoli bezplatn? z\u00edskat informace o sv\u00fdch ulo\u017een\u00fdch osobn\u00edch \u00fadaj\u00edch, jejich p?vodu a p?\u00edjemci a \u00fa?elu zpracov\u00e1n\u00ed \u00fadaj? a v p?\u00edpad? pot?eby pr\u00e1vo na opravu, zablokov\u00e1n\u00ed nebo vymaz\u00e1n\u00ed t?chto \u00fadaj?. V p?\u00edpad? dal\u0161\u00edch dotaz? t\u00fdkaj\u00edc\u00edch se osobn\u00edch \u00fadaj? n\u00e1s m?\u017eete kdykoli kontaktovat na adrese uveden\u00e9 v pr\u00e1vn\u00edm upozorn?n\u00ed. <\/p>\n<h3>Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed<\/h3>\n<p>M\u00e1te pr\u00e1vo po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj?. Za t\u00edmto \u00fa?elem n\u00e1s m?\u017eete kdykoli kontaktovat na adrese uveden\u00e9 v pr\u00e1vn\u00edm ozn\u00e1men\u00ed. Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed existuje v n\u00e1sleduj\u00edc\u00edch p?\u00edpadech:  <\/p>\n<ul>\n<li>Pokud zpochyb?ujete spr\u00e1vnost n\u00e1mi ulo\u017een\u00fdch osobn\u00edch \u00fadaj?, pot?ebujeme zpravidla ?as na jejich ov??en\u00ed. Po dobu kontroly m\u00e1te pr\u00e1vo po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj?. <\/li>\n<li>Pokud zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj? bylo\/je prov\u00e1d?no protipr\u00e1vn?, m?\u017eete m\u00edsto v\u00fdmazu po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed \u00fadaj?.<\/li>\n<li>Pokud ji\u017e va\u0161e osobn\u00ed \u00fadaje nepot?ebujeme, ale vy je pot?ebujete pro v\u00fdkon, obhajobu nebo uplatn?n\u00ed pr\u00e1vn\u00edch n\u00e1rok?, m\u00e1te pr\u00e1vo po\u017eadovat omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj? nam\u00edsto jejich v\u00fdmazu.<\/li>\n<li>Pokud jste vznesli n\u00e1mitku podle ?l. 21 odst. 1 GDPR, je t?eba naj\u00edt rovnov\u00e1hu mezi va\u0161imi a na\u0161imi z\u00e1jmy. Dokud nen\u00ed ur?eno, ?\u00ed z\u00e1jmy p?eva\u017euj\u00ed, m\u00e1te pr\u00e1vo po\u017eadovat omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj?.  <\/li>\n<\/ul>\n<p>Pokud jste omezili zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj?, mohou b\u00fdt tyto \u00fadaje - krom? jejich ulo\u017een\u00ed - zpracov\u00e1v\u00e1ny pouze s va\u0161\u00edm souhlasem nebo pro ur?en\u00ed, v\u00fdkon nebo obhajobu pr\u00e1vn\u00edch n\u00e1rok? nebo pro ochranu pr\u00e1v jin\u00e9 fyzick\u00e9 nebo pr\u00e1vnick\u00e9 osoby nebo z d?vod? d?le\u017eit\u00e9ho ve?ejn\u00e9ho z\u00e1jmu Evropsk\u00e9 unie nebo ?lensk\u00e9ho st\u00e1tu.<\/p>\n<h3>N\u00e1mitka proti reklamn\u00edm e-mail?m<\/h3>\n<p>T\u00edmto vzn\u00e1\u0161\u00edme n\u00e1mitku proti pou\u017eit\u00ed kontaktn\u00edch \u00fadaj? zve?ejn?n\u00fdch v r\u00e1mci na\u0161\u00ed povinnosti poskytnout z\u00e1konn\u00e9 ozn\u00e1men\u00ed za \u00fa?elem zas\u00edl\u00e1n\u00ed nevy\u017e\u00e1dan\u00fdch reklamn\u00edch a informa?n\u00edch materi\u00e1l?. Provozovatel\u00e9 t?chto webov\u00fdch str\u00e1nek si v\u00fdslovn? vyhrazuj\u00ed pr\u00e1vo podniknout pr\u00e1vn\u00ed kroky v p?\u00edpad? nevy\u017e\u00e1dan\u00e9ho zas\u00edl\u00e1n\u00ed reklamn\u00edch informac\u00ed, nap?. nevy\u017e\u00e1dan\u00fdch e-mail?. <\/p>\n<h3>3. shroma\u017e?ov\u00e1n\u00ed \u00fadaj? na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<h3>Soubory cookie<\/h3>\n<p>N?kter\u00e9 internetov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed tzv. cookies. Cookies nepo\u0161kozuj\u00ed v\u00e1\u0161 po?\u00edta? a neobsahuj\u00ed viry. Soubory cookie slou\u017e\u00ed k tomu, aby na\u0161e webov\u00e9 str\u00e1nky byly u\u017eivatelsky p?\u00edv?tiv?j\u0161\u00ed, efektivn?j\u0161\u00ed a bezpe?n?j\u0161\u00ed. Soubory cookie jsou mal\u00e9 textov\u00e9 soubory, kter\u00e9 se ukl\u00e1daj\u00ed do va\u0161eho po?\u00edta?e a ukl\u00e1d\u00e1 je v\u00e1\u0161 prohl\u00ed\u017ee?.   <\/p>\n<p>V?t\u0161ina soubor? cookie, kter\u00e9 pou\u017e\u00edv\u00e1me, jsou tzv. &#8222;soubory cookie relace&#8220;. Ty se automaticky vyma\u017eou po skon?en\u00ed va\u0161\u00ed n\u00e1v\u0161t?vy. Ostatn\u00ed soubory cookie z?st\u00e1vaj\u00ed ulo\u017eeny ve va\u0161em koncov\u00e9m za?\u00edzen\u00ed, dokud je neodstran\u00edte. Tyto soubory cookie n\u00e1m umo\u017e?uj\u00ed rozpoznat v\u00e1\u0161 prohl\u00ed\u017ee? p?i va\u0161\u00ed dal\u0161\u00ed n\u00e1v\u0161t?v?.   <\/p>\n<p>Sv?j prohl\u00ed\u017ee? m?\u017eete nastavit tak, abyste byli informov\u00e1ni o nastavov\u00e1n\u00ed soubor? cookie a povolit soubory cookie pouze v jednotliv\u00fdch p?\u00edpadech, vylou?it p?ij\u00edm\u00e1n\u00ed soubor? cookie pro ur?it\u00e9 p?\u00edpady nebo obecn? a aktivovat automatick\u00e9 maz\u00e1n\u00ed soubor? cookie p?i zav?en\u00ed prohl\u00ed\u017ee?e. V p?\u00edpad? deaktivace soubor? cookie m?\u017ee b\u00fdt omezena funk?nost t?chto webov\u00fdch str\u00e1nek. <\/p>\n<p>Soubory cookie, kter\u00e9 jsou nezbytn\u00e9 k prov\u00e1d?n\u00ed elektronick\u00e9 komunikace nebo k poskytov\u00e1n\u00ed ur?it\u00fdch funkc\u00ed, kter\u00e9 jste si vy\u017e\u00e1dali (nap?. funkce n\u00e1kupn\u00edho ko\u0161\u00edku), jsou ukl\u00e1d\u00e1ny na z\u00e1klad? ?l. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn?n\u00fd z\u00e1jem na ukl\u00e1d\u00e1n\u00ed soubor? cookie za \u00fa?elem technicky bezchybn\u00e9ho a optimalizovan\u00e9ho poskytov\u00e1n\u00ed sv\u00fdch slu\u017eeb. Pokud jsou ukl\u00e1d\u00e1ny jin\u00e9 soubory cookie (nap?. soubory cookie pro anal\u00fdzu va\u0161eho chov\u00e1n\u00ed p?i surfov\u00e1n\u00ed), jsou v t?chto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? ?e\u0161eny samostatn?.    <\/p>\n<h3>Soubory protokolu serveru<\/h3>\n<p>Provozovatel str\u00e1nek automaticky shroma\u017e?uje a ukl\u00e1d\u00e1 informace do tzv. protokolov\u00fdch soubor? serveru, kter\u00e9 n\u00e1m v\u00e1\u0161 prohl\u00ed\u017ee? automaticky p?ed\u00e1v\u00e1. Jedn\u00e1 se o <\/p>\n<ul>\n<li>Typ a verze prohl\u00ed\u017ee?e<\/li>\n<li>Pou\u017eit\u00fd opera?n\u00ed syst\u00e9m<\/li>\n<li>Adresa URL odkazuj\u00edc\u00edho subjektu<\/li>\n<li>N\u00e1zev hostitele p?istupuj\u00edc\u00edho po?\u00edta?e<\/li>\n<li>?as po\u017eadavku serveru<\/li>\n<li>IP adresa<\/li>\n<\/ul>\n<p>Tyto \u00fadaje nejsou slou?eny s jin\u00fdmi zdroji dat.<\/p>\n<p>Tyto \u00fadaje jsou shroma\u017e?ov\u00e1ny na z\u00e1klad? ?l. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn?n\u00fd z\u00e1jem na technicky bezchybn\u00e9 prezentaci a optimalizaci sv\u00fdch webov\u00fdch str\u00e1nek - za t\u00edmto \u00fa?elem mus\u00ed b\u00fdt zaznamen\u00e1v\u00e1ny soubory protokolu serveru.   <\/p>\n<h3>Registrace na t?chto webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<p>Na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch se m?\u017eete zaregistrovat, abyste mohli vyu\u017e\u00edvat dal\u0161\u00ed funkce webu. V\u00e1mi zadan\u00e9 \u00fadaje pou\u017eijeme pouze za \u00fa?elem vyu\u017eit\u00ed p?\u00edslu\u0161n\u00e9 nab\u00eddky nebo slu\u017eby, ke kter\u00e9 jste se zaregistrovali. Povinn\u00e9 \u00fadaje po\u017eadovan\u00e9 p?i registraci je t?eba uv\u00e9st v pln\u00e9m rozsahu. V opa?n\u00e9m p?\u00edpad? va\u0161i registraci odm\u00edtneme.   <\/p>\n<p>V p?\u00edpad? d?le\u017eit\u00fdch zm?n, nap?\u00edklad rozsahu nab\u00eddky nebo technicky nezbytn\u00fdch zm?n, vyu\u017eijeme e-mailovou adresu uvedenou p?i registraci, abychom v\u00e1s t\u00edmto zp?sobem informovali.<\/p>\n<p>Zpracov\u00e1n\u00ed \u00fadaj? zadan\u00fdch p?i registraci je zalo\u017eeno na va\u0161em souhlasu (?l. 6 odst. 1 p\u00edsm. a GDPR). Sv?j souhlas m?\u017eete kdykoli odvolat. Sta?\u00ed, kdy\u017e n\u00e1m za\u0161lete neform\u00e1ln\u00ed e-mail. Z\u00e1konnost ji\u017e proveden\u00e9ho zpracov\u00e1n\u00ed \u00fadaj? z?st\u00e1v\u00e1 odvol\u00e1n\u00edm nedot?ena.   <\/p>\n<p>\u00dadaje shrom\u00e1\u017ed?n\u00e9 b?hem registrace budou u n\u00e1s ulo\u017eeny po dobu, po kterou budete na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch zaregistrov\u00e1ni, a pot\u00e9 budou vymaz\u00e1ny. Z\u00e1konn\u00e9 lh?ty pro uchov\u00e1v\u00e1n\u00ed \u00fadaj? z?st\u00e1vaj\u00ed nedot?eny. <\/p>\n<h3>Zpracov\u00e1n\u00ed \u00fadaj? (\u00fadaje o z\u00e1kazn\u00edc\u00edch a smlouv\u00e1ch)<\/h3>\n<p>Osobn\u00ed \u00fadaje shroma\u017e?ujeme, zpracov\u00e1v\u00e1me a pou\u017e\u00edv\u00e1me pouze v rozsahu nezbytn\u00e9m pro vznik, obsah nebo zm?nu pr\u00e1vn\u00edho vztahu (invent\u00e1rn\u00ed \u00fadaje). D?je se tak na z\u00e1klad? ?l. 6 odst. 1 p\u00edsm. b GDPR, kter\u00fd povoluje zpracov\u00e1n\u00ed \u00fadaj? pro pln?n\u00ed smlouvy nebo p?edsmluvn\u00edch opat?en\u00ed. Osobn\u00ed \u00fadaje o pou\u017e\u00edv\u00e1n\u00ed na\u0161ich webov\u00fdch str\u00e1nek (\u00fadaje o pou\u017e\u00edv\u00e1n\u00ed) shroma\u017e?ujeme, zpracov\u00e1v\u00e1me a pou\u017e\u00edv\u00e1me pouze v rozsahu, kter\u00fd je nezbytn\u00fd k tomu, aby u\u017eivatel mohl vyu\u017e\u00edvat slu\u017eby nebo aby bylo mo\u017en\u00e9 u\u017eivateli vystavit \u00fa?et.    <\/p>\n<p>Shrom\u00e1\u017ed?n\u00e9 \u00fadaje o z\u00e1kazn\u00edc\u00edch budou po dokon?en\u00ed objedn\u00e1vky nebo ukon?en\u00ed obchodn\u00edho vztahu vymaz\u00e1ny. Z\u00e1konn\u00e9 lh?ty pro uchov\u00e1v\u00e1n\u00ed \u00fadaj? z?st\u00e1vaj\u00ed nedot?eny. <\/p>\n<h3>P?ed\u00e1v\u00e1n\u00ed \u00fadaj? p?i uzav\u00edr\u00e1n\u00ed smlouvy pro internetov\u00e9 obchody, maloobchodn\u00edky a odes\u00edl\u00e1n\u00ed zbo\u017e\u00ed<\/h3>\n<p>Osobn\u00ed \u00fadaje p?ed\u00e1v\u00e1me t?et\u00edm stran\u00e1m pouze v p?\u00edpad?, \u017ee je to nezbytn\u00e9 v souvislosti se zpracov\u00e1n\u00edm smlouvy, nap?\u00edklad spole?nostem pov??en\u00fdm dod\u00e1n\u00edm zbo\u017e\u00ed nebo \u00fav?rov\u00e9 instituci pov??en\u00e9 zpracov\u00e1n\u00edm plateb. K dal\u0161\u00edmu p?ed\u00e1v\u00e1n\u00ed \u00fadaj? nedoch\u00e1z\u00ed nebo doch\u00e1z\u00ed pouze v p?\u00edpad?, \u017ee jste s p?ed\u00e1v\u00e1n\u00edm v\u00fdslovn? souhlasili. Va\u0161e \u00fadaje nebudou bez va\u0161eho v\u00fdslovn\u00e9ho souhlasu p?ed\u00e1v\u00e1ny t?et\u00edm stran\u00e1m, nap?\u00edklad pro reklamn\u00ed \u00fa?ely.  <\/p>\n<p>Z\u00e1kladem pro zpracov\u00e1n\u00ed \u00fadaj? je ?l. 6 odst. 1 p\u00edsm. b) GDPR, kter\u00fd umo\u017e?uje zpracov\u00e1n\u00ed \u00fadaj? za \u00fa?elem pln?n\u00ed smlouvy nebo p?edsmluvn\u00edch opat?en\u00ed.  <\/p>\n<h3>P?ed\u00e1v\u00e1n\u00ed \u00fadaj? p?i uzav?en\u00ed smlouvy o slu\u017eb\u00e1ch a digit\u00e1ln\u00edm obsahu<\/h3>\n<p>Osobn\u00ed \u00fadaje p?ed\u00e1v\u00e1me t?et\u00edm stran\u00e1m pouze v p?\u00edpad?, \u017ee je to nezbytn\u00e9 v souvislosti se zpracov\u00e1n\u00edm smlouvy, nap?\u00edklad \u00fav?rov\u00e9 instituci odpov?dn\u00e9 za zpracov\u00e1n\u00ed plateb.<\/p>\n<p>Dal\u0161\u00ed p?ed\u00e1v\u00e1n\u00ed \u00fadaj? se neuskute?n\u00ed nebo se uskute?n\u00ed pouze tehdy, pokud jste s p?ed\u00e1v\u00e1n\u00edm v\u00fdslovn? souhlasili. Va\u0161e \u00fadaje nebudou bez va\u0161eho v\u00fdslovn\u00e9ho souhlasu p?ed\u00e1v\u00e1ny t?et\u00edm stran\u00e1m, nap?\u00edklad pro reklamn\u00ed \u00fa?ely. <\/p>\n<p>Z\u00e1kladem pro zpracov\u00e1n\u00ed \u00fadaj? je ?l. 6 odst. 1 p\u00edsm. b) GDPR, kter\u00fd umo\u017e?uje zpracov\u00e1n\u00ed \u00fadaj? za \u00fa?elem pln?n\u00ed smlouvy nebo p?edsmluvn\u00edch opat?en\u00ed.  <\/p>\n<h3>4. analytick\u00e9 n\u00e1stroje a reklama<\/h3>\n<h3>Google Analytics<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky vyu\u017e\u00edvaj\u00ed funkce slu\u017eby pro anal\u00fdzu webu Google Analytics. Poskytovatelem je spole?nost Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.<\/p>\n<p>Slu\u017eba Google Analytics pou\u017e\u00edv\u00e1 tzv. &#8222;cookies&#8220;. Jedn\u00e1 se o textov\u00e9 soubory, kter\u00e9 se ukl\u00e1daj\u00ed ve va\u0161em po?\u00edta?i a umo\u017e?uj\u00ed analyzovat va\u0161e pou\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek. Informace vygenerovan\u00e9 souborem cookie o va\u0161em pou\u017e\u00edv\u00e1n\u00ed t?chto webov\u00fdch str\u00e1nek se obvykle p?en\u00e1\u0161ej\u00ed na server spole?nosti Google v USA a tam se ukl\u00e1daj\u00ed.  <\/p>\n<p>Ukl\u00e1d\u00e1n\u00ed soubor? cookie slu\u017eby Google Analytics a pou\u017e\u00edv\u00e1n\u00ed tohoto analytick\u00e9ho n\u00e1stroje se zakl\u00e1d\u00e1 na ?l. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn?n\u00fd z\u00e1jem na anal\u00fdze chov\u00e1n\u00ed u\u017eivatel? za \u00fa?elem optimalizace sv\u00fdch webov\u00fdch str\u00e1nek i reklamy.   <\/p>\n<p><strong>Anonymizace IP<\/strong><\/p>\n<p>Na t?chto webov\u00fdch str\u00e1nk\u00e1ch jsme aktivovali funkci anonymizace IP. To znamen\u00e1, \u017ee va\u0161e IP adresa bude spole?nost\u00ed Google v ?lensk\u00fdch st\u00e1tech Evropsk\u00e9 unie nebo v jin\u00fdch signat\u00e1?sk\u00fdch st\u00e1tech Dohody o Evropsk\u00e9m hospod\u00e1?sk\u00e9m prostoru p?ed odesl\u00e1n\u00edm do USA zkr\u00e1cena. Pouze ve v\u00fdjime?n\u00fdch p?\u00edpadech bude cel\u00e1 IP adresa p?enesena na server spole?nosti Google v USA a tam zkr\u00e1cena. Z pov??en\u00ed provozovatele t?chto webov\u00fdch str\u00e1nek bude spole?nost Google tyto informace pou\u017e\u00edvat k anal\u00fdze va\u0161eho pou\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek, k sestavov\u00e1n\u00ed zpr\u00e1v o ?innosti na webov\u00fdch str\u00e1nk\u00e1ch a k poskytov\u00e1n\u00ed dal\u0161\u00edch slu\u017eeb provozovateli webov\u00fdch str\u00e1nek t\u00fdkaj\u00edc\u00edch se ?innosti na webov\u00fdch str\u00e1nk\u00e1ch a pou\u017e\u00edv\u00e1n\u00ed internetu. IP adresa p?edan\u00e1 va\u0161\u00edm prohl\u00ed\u017ee?em v r\u00e1mci slu\u017eby Google Analytics nebude slou?ena s jin\u00fdmi \u00fadaji spole?nosti Google.    <\/p>\n<p><strong>Z\u00e1suvn\u00fd modul prohl\u00ed\u017ee?e<\/strong><\/p>\n<p>Pou\u017e\u00edv\u00e1n\u00ed soubor? cookie m?\u017eete odm\u00edtnout v\u00fdb?rem p?\u00edslu\u0161n\u00e9ho nastaven\u00ed ve sv\u00e9m prohl\u00ed\u017ee?i, av\u0161ak upozor?ujeme, \u017ee v takov\u00e9m p?\u00edpad? nebudete moci vyu\u017e\u00edvat v\u0161echny funkce t?chto webov\u00fdch str\u00e1nek. M?\u017eete tak\u00e9 zabr\u00e1nit tomu, aby spole?nost Google shroma\u017e?ovala \u00fadaje generovan\u00e9 souborem cookie a souvisej\u00edc\u00ed s va\u0161\u00edm pou\u017e\u00edv\u00e1n\u00edm t?chto webov\u00fdch str\u00e1nek (v?etn? va\u0161\u00ed IP adresy) a aby tyto \u00fadaje zpracov\u00e1vala spole?nost Google, a to tak, \u017ee si st\u00e1hnete a nainstalujete z\u00e1suvn\u00fd modul prohl\u00ed\u017ee?e, kter\u00fd je k dispozici na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de<\/a>. <\/p>\n<p><strong>N\u00e1mitka proti shroma\u017e?ov\u00e1n\u00ed \u00fadaj?<\/strong><\/p>\n<p>Shroma\u017e?ov\u00e1n\u00ed va\u0161ich \u00fadaj? slu\u017ebou Google Analytics m?\u017eete zabr\u00e1nit kliknut\u00edm na n\u00e1sleduj\u00edc\u00ed odkaz. Bude nastaven soubor cookie pro odhl\u00e1\u0161en\u00ed, kter\u00fd zabr\u00e1n\u00ed shroma\u017e?ov\u00e1n\u00ed va\u0161ich \u00fadaj? p?i dal\u0161\u00edch n\u00e1v\u0161t?v\u00e1ch t?chto webov\u00fdch str\u00e1nek: <a id=\"ga-opt-out\" href=\"#\">Deaktivujte slu\u017ebu Google Analytics.<\/a> <\/p>\n<p>Dal\u0161\u00ed informace o tom, jak Google Analytics nakl\u00e1d\u00e1 s u\u017eivatelsk\u00fdmi \u00fadaji, najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? spole?nosti Google: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de<\/a>.<\/p>\n<p><strong>Zpracov\u00e1n\u00ed objedn\u00e1vek<\/strong><\/p>\n<p>Se spole?nost\u00ed Google jsme uzav?eli smlouvu o zpracov\u00e1n\u00ed objedn\u00e1vek a p?i pou\u017e\u00edv\u00e1n\u00ed slu\u017eby Google Analytics pln? uplat?ujeme p?\u00edsn\u00e9 po\u017eadavky n?meck\u00fdch \u00fa?ad? na ochranu osobn\u00edch \u00fadaj?.<\/p>\n<p><strong>Demografick\u00e9 charakteristiky v Google Analytics<\/strong><\/p>\n<p>Tyto webov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed funkci &#8222;demografick\u00e9 charakteristiky&#8220; slu\u017eby Google Analytics. Ta umo\u017e?uje vytv\u00e1?et p?ehledy obsahuj\u00edc\u00ed \u00fadaje o v?ku, pohlav\u00ed a z\u00e1jmech n\u00e1v\u0161t?vn\u00edk? str\u00e1nek. Tyto \u00fadaje poch\u00e1zej\u00ed z reklamy zalo\u017een\u00e9 na z\u00e1jmech spole?nosti Google a z \u00fadaj? o n\u00e1v\u0161t?vn\u00edc\u00edch od poskytovatel? t?et\u00edch stran. Tyto \u00fadaje nelze p?i?adit ke konkr\u00e9tn\u00ed osob?. Tuto funkci m?\u017eete kdykoli deaktivovat prost?ednictv\u00edm nastaven\u00ed reklamy ve sv\u00e9m \u00fa?tu Google nebo obecn? zak\u00e1zat shroma\u017e?ov\u00e1n\u00ed \u00fadaj? slu\u017ebou Google Analytics, jak je pops\u00e1no v ?\u00e1sti &#8222;N\u00e1mitka proti shroma\u017e?ov\u00e1n\u00ed \u00fadaj?&#8220;.    <\/p>\n<h3>Remarketing v Google Analytics<\/h3>\n<p>Na\u0161e webov\u00e9 str\u00e1nky vyu\u017e\u00edvaj\u00ed funkce slu\u017eby Google Analytics Remarketing ve spojen\u00ed s funkcemi Google AdWords a Google DoubleClick, kter\u00e9 se pou\u017e\u00edvaj\u00ed pro r?zn\u00e1 za?\u00edzen\u00ed. Poskytovatelem je spole?nost Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.<\/p>\n<p>Tato funkce umo\u017e?uje propojit reklamn\u00ed c\u00edlov\u00e9 skupiny vytvo?en\u00e9 pomoc\u00ed slu\u017eby Google Analytics Remarketing s funkcemi Google AdWords a Google DoubleClick pro r?zn\u00e1 za?\u00edzen\u00ed. T\u00edmto zp?sobem se v\u00e1m mohou na z\u00e1klad? z\u00e1jm? zobrazovat personalizovan\u00e1 reklamn\u00ed sd?len\u00ed, kter\u00e1 byla p?izp?sobena va\u0161emu p?edchoz\u00edmu pou\u017e\u00edv\u00e1n\u00ed a chov\u00e1n\u00ed p?i surfov\u00e1n\u00ed na jednom koncov\u00e9m za?\u00edzen\u00ed (nap?. mobiln\u00edm telefonu), tak\u00e9 na jin\u00e9m va\u0161em koncov\u00e9m za?\u00edzen\u00ed (nap?. tabletu nebo po?\u00edta?i). <\/p>\n<p>Pokud jste k tomu dali souhlas, propoj\u00ed spole?nost Google va\u0161i historii proch\u00e1zen\u00ed webu a aplikac\u00ed s va\u0161\u00edm \u00fa?tem Google za t\u00edmto \u00fa?elem. T\u00edmto zp?sobem se mohou stejn\u00e1 personalizovan\u00e1 reklamn\u00ed sd?len\u00ed zobrazovat na ka\u017ed\u00e9m koncov\u00e9m za?\u00edzen\u00ed, na kter\u00e9m se p?ihl\u00e1s\u00edte pomoc\u00ed sv\u00e9ho \u00fa?tu Google. <\/p>\n<p>Pro podporu t\u00e9to funkce shroma\u017e?uje slu\u017eba Google Analytics ID ov??en\u00fdch u\u017eivatel? Google, kter\u00e1 jsou do?asn? propojena s na\u0161imi daty Google Analytics, aby bylo mo\u017en\u00e9 definovat a vytv\u00e1?et c\u00edlov\u00e9 skupiny pro reklamu nap?\u00ed? za?\u00edzen\u00edmi.<\/p>\n<p>Proti remarketingu\/c\u00edlen\u00ed nap?\u00ed? za?\u00edzen\u00edmi m?\u017eete trvale protestovat deaktivac\u00ed personalizovan\u00e9 reklamy ve sv\u00e9m \u00fa?tu Google pomoc\u00ed tohoto odkazu: <a href=\"https:\/\/www.google.com\/settings\/ads\/onweb\/\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/www.google.com\/settings\/ads\/onweb\/<\/a>.<\/p>\n<p>Agregace \u00fadaj? shrom\u00e1\u017ed?n\u00fdch ve va\u0161em \u00fa?tu Google je zalo\u017eena v\u00fdhradn? na va\u0161em souhlasu, kter\u00fd m?\u017eete spole?nosti Google ud?lit nebo odvolat (?l. 6 odst. 1 p\u00edsm. a GDPR). V p?\u00edpad? proces? shroma\u017e?ov\u00e1n\u00ed \u00fadaj?, kter\u00e9 nejsou slou?eny ve va\u0161em \u00fa?tu Google (nap?. proto, \u017ee nem\u00e1te \u00fa?et Google nebo jste proti slou?en\u00ed vznesli n\u00e1mitku), je shroma\u017e?ov\u00e1n\u00ed \u00fadaj? zalo\u017eeno na ?l. 6 odst. 1 p\u00edsm. f GDPR. Opr\u00e1vn?n\u00fd z\u00e1jem vypl\u00fdv\u00e1 ze skute?nosti, \u017ee provozovatel webov\u00fdch str\u00e1nek m\u00e1 z\u00e1jem na anonymizovan\u00e9 anal\u00fdze n\u00e1v\u0161t?vn\u00edk? webov\u00fdch str\u00e1nek pro reklamn\u00ed \u00fa?ely.    <\/p>\n<p>Dal\u0161\u00ed informace a ustanoven\u00ed o ochran? osobn\u00edch \u00fadaj? naleznete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? spole?nosti Google na adrese: <a href=\"https:\/\/policies.google.com\/technologies\/ads?hl=de\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/policies.google.com\/technologies\/ads?hl=de<\/a>.<\/p>\n<h3>Google AdWords a sledov\u00e1n\u00ed konverz\u00ed Google<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed slu\u017ebu Google AdWords. AdWords je online reklamn\u00ed program spole?nosti Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, Spojen\u00e9 st\u00e1ty americk\u00e9 (&#8222;Google&#8220;).<\/p>\n<p>V r\u00e1mci slu\u017eby Google AdWords pou\u017e\u00edv\u00e1me tzv. sledov\u00e1n\u00ed konverz\u00ed. Kdy\u017e kliknete na reklamu um\u00edst?nou spole?nost\u00ed Google, nastav\u00ed se soubor cookie pro sledov\u00e1n\u00ed konverz\u00ed. Soubory cookie jsou mal\u00e9 textov\u00e9 soubory, kter\u00e9 internetov\u00fd prohl\u00ed\u017ee? ukl\u00e1d\u00e1 do po?\u00edta?e u\u017eivatele. Tyto soubory cookie ztr\u00e1cej\u00ed po 30 dnech platnost a nepou\u017e\u00edvaj\u00ed se k osobn\u00ed identifikaci u\u017eivatele. Pokud u\u017eivatel nav\u0161t\u00edv\u00ed ur?it\u00e9 str\u00e1nky tohoto webu a platnost souboru cookie je\u0161t? nevypr\u0161ela, m?\u017eeme my a spole?nost Google rozpoznat, \u017ee u\u017eivatel kliknul na reklamu a byl p?esm?rov\u00e1n na tuto str\u00e1nku.    <\/p>\n<p>Ka\u017ed\u00fd z\u00e1kazn\u00edk slu\u017eby Google AdWords obdr\u017e\u00ed jin\u00fd soubor cookie. Soubory cookie nelze sledovat prost?ednictv\u00edm webov\u00fdch str\u00e1nek z\u00e1kazn\u00edk? AdWords. Informace shrom\u00e1\u017ed?n\u00e9 pomoc\u00ed souboru cookie pro konverze se pou\u017e\u00edvaj\u00ed k vytv\u00e1?en\u00ed statistik konverz\u00ed pro z\u00e1kazn\u00edky slu\u017eby AdWords, kte?\u00ed si zvolili sledov\u00e1n\u00ed konverz\u00ed. Z\u00e1kazn\u00edk?m je sd?len celkov\u00fd po?et u\u017eivatel?, kte?\u00ed klikli na jejich reklamu a byli p?esm?rov\u00e1ni na str\u00e1nku se zna?kou pro sledov\u00e1n\u00ed konverz\u00ed. Neobdr\u017e\u00ed v\u0161ak \u017e\u00e1dn\u00e9 informace, kter\u00e9 by bylo mo\u017en\u00e9 pou\u017e\u00edt k osobn\u00ed identifikaci u\u017eivatel?. Pokud si nep?ejete \u00fa?astnit se sledov\u00e1n\u00ed konverz\u00ed, m?\u017eete proti tomuto pou\u017eit\u00ed vzn\u00e9st n\u00e1mitku t\u00edm, \u017ee prost?ednictv\u00edm internetov\u00e9ho prohl\u00ed\u017ee?e v u\u017eivatelsk\u00e9m nastaven\u00ed snadno deaktivujete soubor cookie pro sledov\u00e1n\u00ed konverz\u00ed Google. Pak nebudete zahrnuti do statistik sledov\u00e1n\u00ed konverz\u00ed.      <\/p>\n<p>Ukl\u00e1d\u00e1n\u00ed &#8222;konverzn\u00edch soubor? cookie&#8220; a pou\u017e\u00edv\u00e1n\u00ed tohoto sledovac\u00edho n\u00e1stroje se zakl\u00e1d\u00e1 na ?l. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn?n\u00fd z\u00e1jem analyzovat chov\u00e1n\u00ed u\u017eivatel? za \u00fa?elem optimalizace sv\u00fdch webov\u00fdch str\u00e1nek i reklamy.   <\/p>\n<p>Dal\u0161\u00ed informace o slu\u017eb? Google AdWords a sledov\u00e1n\u00ed konverz\u00ed Google najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? spole?nosti Google: <a href=\"https:\/\/policies.google.com\/privacy?hl=de\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/policies.google.com\/privacy?hl=de<\/a>.<\/p>\n<p>Sv?j prohl\u00ed\u017ee? m?\u017eete nastavit tak, abyste byli informov\u00e1ni o nastavov\u00e1n\u00ed soubor? cookie a povolit soubory cookie pouze v jednotliv\u00fdch p?\u00edpadech, vylou?it p?ij\u00edm\u00e1n\u00ed soubor? cookie pro ur?it\u00e9 p?\u00edpady nebo obecn? a aktivovat automatick\u00e9 maz\u00e1n\u00ed soubor? cookie p?i zav?en\u00ed prohl\u00ed\u017ee?e. V p?\u00edpad? deaktivace soubor? cookie m?\u017ee b\u00fdt omezena funk?nost t?chto webov\u00fdch str\u00e1nek. <\/p>\n<h3>5. z\u00e1suvn\u00e9 moduly a n\u00e1stroje<\/h3>\n<h3>Google reCAPTCHA<\/h3>\n<p>Na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch pou\u017e\u00edv\u00e1me &#8222;Google reCAPTCHA&#8220; (d\u00e1le jen &#8222;reCAPTCHA&#8220;). Poskytovatelem je spole?nost Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (d\u00e1le jen &#8222;Google&#8220;).<\/p>\n<p>\u00da?elem reCAPTCHA je zkontrolovat, zda \u00fadaje na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch (nap?. v kontaktn\u00edm formul\u00e1?i) zad\u00e1v\u00e1 ?lov?k nebo automatizovan\u00fd program. Za t\u00edmto \u00fa?elem reCAPTCHA analyzuje chov\u00e1n\u00ed n\u00e1v\u0161t?vn\u00edka webov\u00fdch str\u00e1nek na z\u00e1klad? r?zn\u00fdch charakteristik. Tato anal\u00fdza za?\u00edn\u00e1 automaticky, jakmile n\u00e1v\u0161t?vn\u00edk webov\u00fdch str\u00e1nek vstoup\u00ed na webov\u00e9 str\u00e1nky. Za \u00fa?elem anal\u00fdzy vyhodnocuje reCAPTCHA r?zn\u00e9 informace (nap?. adresu IP, dobu, kterou n\u00e1v\u0161t?vn\u00edk webov\u00fdch str\u00e1nek str\u00e1vil na webov\u00fdch str\u00e1nk\u00e1ch, nebo pohyby my\u0161i proveden\u00e9 u\u017eivatelem). \u00dadaje shrom\u00e1\u017ed?n\u00e9 b?hem anal\u00fdzy jsou p?ed\u00e1v\u00e1ny spole?nosti Google.    <\/p>\n<p>Anal\u00fdzy reCAPTCHA prob\u00edhaj\u00ed zcela na pozad\u00ed. N\u00e1v\u0161t?vn\u00edci webov\u00fdch str\u00e1nek nejsou o prob\u00edhaj\u00edc\u00ed anal\u00fdze informov\u00e1ni. <\/p>\n<p>Zpracov\u00e1n\u00ed \u00fadaj? se prov\u00e1d\u00ed na z\u00e1klad? ?l. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn?n\u00fd z\u00e1jem na ochran? sv\u00fdch webov\u00fdch str\u00e1nek p?ed zneu\u017eit\u00edm automatizovan\u00fdm \u0161pehov\u00e1n\u00edm a SPAMem.   <\/p>\n<p>Dal\u0161\u00ed informace o slu\u017eb? Google reCAPTCHA a z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj? spole?nosti Google naleznete na n\u00e1sleduj\u00edc\u00edch odkazech: <a href=\"https:\/\/www.google.com\/recaptcha\/intro\/android.html\" target=\"_blank\" rel=\"noopener nofollow\">https:\/\/policies.google.com\/privacy?hl=de<\/a> a https:\/\/www.google.com\/recaptcha\/intro\/android.html.<\/p>\n<h3>6. poskytovatel\u00e9 plateb a prodejci<\/h3>\n<h3>PayPal<\/h3>\n<p>Na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch nab\u00edz\u00edme mimo jin\u00e9 platbu p?es PayPal. Poskytovatelem t\u00e9to platebn\u00ed slu\u017eby je spole?nost PayPal (Europe) S.\u00e0.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (d\u00e1le jen &#8222;PayPal&#8220;).<\/p>\n<p>Pokud zvol\u00edte platbu p?es PayPal, budou zadan\u00e9 platebn\u00ed \u00fadaje odesl\u00e1ny spole?nosti PayPal.<\/p>\n<p>P?ed\u00e1n\u00ed va\u0161ich \u00fadaj? spole?nosti PayPal je zalo\u017eeno na ?l. 6 odst. 1 p\u00edsm. a) GDPR (souhlas) a ?l. 6 odst. 1 p\u00edsm. b) GDPR (zpracov\u00e1n\u00ed za \u00fa?elem spln?n\u00ed smlouvy). Sv?j souhlas se zpracov\u00e1n\u00edm \u00fadaj? m\u00e1te mo\u017enost kdykoli odvolat. Odvol\u00e1n\u00ed nem\u00e1 vliv na \u00fa?innost operac\u00ed zpracov\u00e1n\u00ed \u00fadaj? v minulosti.      <\/p>\n<h3>Prou\u017eek<\/h3>\n<p>Na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch nab\u00edz\u00edme platbu prost?ednictv\u00edm slu\u017eby Stripe. Pokud si vyberete platebn\u00ed metodu od poskytovatele platebn\u00edch slu\u017eeb Stripe, bude platba zpracov\u00e1na poskytovatelem slu\u017eeb Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Irsko.<\/p>\n<p>P?ed\u00e1n\u00ed va\u0161ich \u00fadaj? spole?nosti Stripe je zalo\u017eeno na ?l. 6 odst. 1 p\u00edsm. a) GDPR (souhlas) a ?l. 6 odst. 1 p\u00edsm. b) GDPR (zpracov\u00e1n\u00ed za \u00fa?elem pln?n\u00ed smlouvy). Sv?j souhlas se zpracov\u00e1n\u00edm \u00fadaj? m\u00e1te mo\u017enost kdykoli odvolat. Odvol\u00e1n\u00ed nem\u00e1 vliv na \u00fa?innost operac\u00ed zpracov\u00e1n\u00ed \u00fadaj? v minulosti.      <\/p>\n<p>Dal\u0161\u00ed informace o ochran? osobn\u00edch \u00fadaj? spole?nosti Stripe najdete na adrese: https:\/\/stripe.com\/de\/privacy#translation.<\/p>\n<p>&nbsp;<\/p>\n<p>Va\u0161e \u00fadaje budou p?ed\u00e1ny pouze za \u00fa?elem zpracov\u00e1n\u00ed plateb u p?\u00edslu\u0161n\u00e9ho poskytovatele platebn\u00edch slu\u017eeb a pouze v rozsahu, kter\u00fd je pro tento \u00fa?el nezbytn\u00fd.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; D?kujeme v\u00e1m za n\u00e1v\u0161t?vu na\u0161ich webov\u00fdch str\u00e1nek a internetov\u00fdch obchod?. Ochrana va\u0161eho soukrom\u00ed je pro n\u00e1s velmi d?le\u017eit\u00e1. N\u00ed\u017ee v\u00e1s podrobn? informujeme o nakl\u00e1d\u00e1n\u00ed s va\u0161imi \u00fadaji v souladu s GDPR. 1. p?ehled ochrany \u00fadaj? Obecn\u00e9 informace N\u00e1sleduj\u00edc\u00ed informace poskytuj\u00ed jednoduch\u00fd p?ehled o tom, co se d?je s va\u0161imi osobn\u00edmi \u00fadaji, kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-161934","page","type-page","status-publish","hentry","description-off"],"acf":[],"_links":{"self":[{"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/pages\/161934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/comments?post=161934"}],"version-history":[{"count":0,"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/pages\/161934\/revisions"}],"wp:attachment":[{"href":"https:\/\/mini-bob.com\/cs\/wp-json\/wp\/v2\/media?parent=161934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}